Leveraging the largest multi-sourced database of active practicing physicians, HealthLink Dimensions
offers flexible data solutions that facilitate multi-channel marketing and communications.
Over 900,000 unique B2B permissioned, verified, and deliverable email addresses
are linked to practicing healthcare providers with practice/billing address, phone,
and fax. These demographic files, totaling over 2.3M physicians and allied health
professionals, are strengthened with titles, specialties, multiple identifiers including
DEA number, UPIN number, State License number, NPI number, and Tax ID; and with linkage to hospital
and group practice affiliations.
Applying our core competencies of data matching, appending, hygiene, and management,
we integrate 12M - 14M incoming records each month and create highly accurate and
content rich data solutions for marketers, researchers, insurers, and healthcare
networks. Coverage includes MD/DO, nurse practitioners, physician assistants, dentists,
podiatrists, optometrists, chiropractors, pharmacists, therapists, and psychologists.
Headquarted in Atlanta, GA, HealthLink Dimensions has been in operation
since establishing a strategic relationship with Coalition America, Inc., a healthcare
cost-containment company, in March 1995. HealthLink Dimensions was
formed to provide the core competencies of multiple source database management and
data integrity services. HealthLink Dimensions has developed into
a leading database company providing unique, accurate and content rich healthcare
database products that help medical product customers efficiently target their primary
markets.
Kevin Guthrie, VP General Manager
Kevin brings 25 years of experience in the Healthcare Industry, most recently serving in roles as
Vice President of Marketing, Sales, and Operations for Solvay Pharmaceuticals. He has also held Sales, Marketing,
and Operational leadership roles within Bristol-Myers Squibb. He completed his B.S. in Business Administration at
Murray State University and has completed the INSEAD International Executive Study Program in France and Singapore.
Kevin will provide strategic direction for the future growth and expansion of the organization.
He will work closely with Jim Hake to ensure a smooth transistion for all of HealthLink Dimensions' clients and business partners.
Kevin is the proud father of four children and married his highschool sweetheart, Jill.
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Jim Hake, Business Advisory Consultant
Jim is a 25 year veteran in the information services industry. After receiving a
BBA in Marketing from the University of Wisconsin, Jim spent 6 years with Johnson
& Johnson in Chicago, and has since served in senior level roles with several
data dependent organizations including TRW Information Services, First Data Corporation,
and Lexis Nexis.
While working and having a family, Jim took post graduate courses at Northern Illinois
University. His focus prior to HealthLink Dimensions was in consumer
and commercial credit risk, data analytics, fraud detection, and the use of public
record databases for verification.
Jim is a member of the Consumer Information Research Council, the National Account
Management Association, the National Healthcare Anti-Fraud Association and the Healthcare
Marketing and Communications Council.
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Yasemin Williams, Business Development Consultant
Yasemin Williams has more than 20 years of sales and marketing experience, nine
of which have been spent in the Direct Marketing industry with companies such as
infoUSA, World Marketing and m1 Data. Her most recent experience includes working
with physician database solutions targeting pharmaceutical, medical device, insurance
and other healthcare marketers.
With her thorough understanding of industry trends and her knowledge of various
marketing data applications, Yasemin has been a valuable asset to her customers.
She focuses on client specific data needs and suggests appropriate solutions. Her
consultative sales approach and expertise have earned her the trust and respect
of marketing professionals as well as her peers.
Previously, Yasemin sold financial information systems to major banks and financial
institutions for Dow Jones Telerate and Reuters both in the US and Europe.
Yasemin is a member and former Co-Chair of the Atlanta chapter of the DMA (Direct
Marketing Association). She resides in Powder Springs and has a 9 yr old daughter
and 7 yr old twins.
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Jeff Martini, Business Development Consultant
Jeff Martini has worked in pharmaceuticals and healthcare for over 12 years. While, at Bristol-Myers Squibb Jeff worked closely with marketing and sales to develop targeted campaigns to reach physicians, nurses and pharmacists. The last 3 years at BMS he helped develop and launch the first Long-Term Care sales force within the company.
Moving forward he will be responsible for business development in the western part of the Untied States.
Jeff received his B.A. from the University of Rhode Island and currently resides in San Diego, CA with his two children and wife Kim.
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