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News & Views

Whitepaper Spotlight: Mastering Effective Email Outreach To Unlock Your Potential


Email Marketing Whitepaper

Our industry is complex, and many of our partners discuss concerns such as updated regulations, waning physician engagement, and changing sentiments.

 

In this year’s email marketing whitepaper, we look closely at how to develop successful prescriber email campaigns with these concerns in mind, identifying some “musts” that help our clients market effectively. Here’s a peek at what we recommend:

 

  • Using quality data. Have you audited and updated your data lately?

  • Identifying communications preferences. Do you know how HCPs prefer to interact?


  • Following regulations. When was the last time you reviewed compliance guidelines?

 

At a time when mastering email outreach is crucial for not only efficiency, but also budget, we invite you to read our email marketing whitepaper.









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